Marketing Strategy
… our target customer
The successful, small and medium-sized postprocessor, and trade and industry
We do not only sell timber but solutions for individual customer needs. The entirety and the combination of the following competitive advantages make it worth buying from us:
- Direct and personal dialogue with decision makers
- Consulting the customer in the most different issues
- Long-term relationships with strong customers
- Steady quality according to the customer’s expectations
- Short delivery terms and high flexibility
Purchase Strategy
… what matters
Also when we purchase wood we strive to be different. Due to our decades of relationship with our partners we know what matters. Our objective is to purchase roundwood in a price-worth manner through short transport distances, quality corresponding to our purchase guidelines, mutual frankness and assistance and last but not least a reliable and fair payment policy.
Manufacturing Strategy
… what makes us efficient
In a modern industrial enterprise the demands on all parties concerned are continuously increasing. It is often difficult to weigh between what is possible, what is necessary and what would be the optimum. The standard we have set with regard to our production facilities is an optimum effectiveness.
Effective production through:
- motivated and well trained employees
- high-performance and proper technology
- flexible structuring of operations and technology
- continous and reliable flow
- short in-plant ways
- high productivity through lean production